New app helps shoppers navigate Black Friday deals

JACKSONVILLE, Fla. -- With Halloween over, the focus now shifts to holiday shopping for many. One popular website is working to help you save big this season.

Kevin Ham, CEO of BlackFriday.com, says their new app hit the iTunes store Thursday. It breaks down the big ads and helps you save more money with their cash back program.

The app is free to download to your iPhone or iPad.