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Attorney General Bondi activates price gouging hotline for Colin

Attorney General Pam Bondi has activated Florida’s price gouging hotline for consumers in multiple Florida counties.

The opening of the hotline comes as Governor Rick Scott declared a state of emergency in 34 counties in preparation for the impact of Tropical Storm Colin. Florida's price gouging law only applies within the area of the declared state of emergency.

“Florida consumers need to be diligent during this state of emergency to ensure they do not become victims of price gouging,” said Attorney General Bondi. “Taking advantage of consumers during a declared state of emergency is not only reprehensible, it is illegal and will not be tolerated.”

State law prohibits extreme increases in the price of essential commodities, such as food, water, hotels, ice, gasoline, lumber and equipment, needed as a direct result of an officially declared emergency. Anyone who suspects price gouging during this declared state of emergency should report it to the Attorney General’s Office by calling 1-866-9-NO-SCAM.

Violators of the price gouging statute are subject to civil penalties of $1,000 per violation and up to a total of $25,000 for multiple violations committed in a single 24-hour period. In addition to the civil penalties for price gouging, state law criminalizes the sale of goods and services to the public without possession of an occupational license. Violators of the law can be charged with a second-degree misdemeanor.

Specifically, F.S.S. 501.160 states that during a state of emergency, it is unlawful to sell, lease, offer to sell, or offer for lease essential commodities, dwelling units, or self-storage facilities for an amount that grossly exceeds the average price for that commodity during the 30 days before the declaration of the state of emergency, unless the seller can justifying the price by showing increases in its prices or market trends.

To help avoid price gouging, have the following items on hand:

• 5 gallons of drinking water per person in your household

• At least two working flashlights

• A portable radio

• A telephone with a cord. If the electrical power is lost, a cordless telephone will not work

• An ample supply of batteries to power those and other items

• A full tank of propane and charcoal if you have a charcoal grill

• Non-perishable food items

• Formula and diapers, if you have young children in the home

Though not essential, board games, books and playing cards are also recommended to pass the time during a storm or other emergency, the office said.

Residents who believe that they have been the victim of price gouging can call the Attorney General’s price gouging hotline at 866-966-7226 or visit myfloridalegal.com.