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Ritz Theatre and Museum a hidden gem; striving for longevity

JACKSONVILLE, Fla. — Every room, every exhibit oozes with greatness from the past.

“We didn’t purchase these items. The community entrusted them to us. These are Bob Hayes' track shoes from the 1964 Olympics,” Adonnica Toler, Ritz Theatre and Museum Administrator, explained.

We got a behind-the-scenes look at Ritz Theatre and Museum to see all it has to offer. The theatre dates back to 1929, and originally was one of the only places blacks could see a movie in town.

Jacksonville’s history runs deep. One of the biggest accomplishments came from James Weldon Johnson and his brother John Rosamond: “Lift Ev’ry Voice and Sing,” also known as the National Negro Anthem.

“'Lift Ev’ry Voice and Sing’ was written on Lee Street at the parents’ home of the Johnson brothers,” Toler said.

Although the tales and artwork speak for themselves, there are challenges. That’s why the Ritz fundraises year-round and depends on generosity from the community.

“Getting the money in, of course – but letting people know that you’re here, that you exist.”

“It’s said that the Johnson brothers and others who grew up in the LaVilla neighborhood made nationwide impacts. They even took what they started in the River City and brought it north to New York – coining the phrase “Harlem Renaissance.”

It’s a beautiful fact Toler wants everyone to know.

“There’s just something really special about Jacksonville and what we have contributed to the world.”

The Museum is open 10 a.m. to 4 p.m. Monday through Friday and 10 a.m. to 2 p.m. on Saturdays. The Theatre hosts concerts and events year-round.


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