This is Scott Madaus, a reporter for FOX13 Memphis.
Madaus traveled down to Hernando Miss., a suburb of Memphis, to report on a report that cougars were spotted in the area.
He found a cat, all right. A house cat. Hilarity ensued:
The video was quickly picked up by BuzzFeed and other international outlets.
Madaus was a good sport about the whole thing. Check his Facebook page for the reactions.