The American Customer Satisfaction Index released its latest report this week and a new supermarket sits atop its list among favorite grocers in the U.S.
Lakeland, Fla.-based Publix has been dethroned as America’s No. 1 grocer, based on the report. The new fav? Monrovia, Calif.-based Trader Joes.
According to ACSI, the report measures multiple aspects of customers’ shopping experiences including convenience of store hours, ease of pickup process, general layout, cleanliness, speed of checkouts, freshness of meats and produce, and merchandise availability.
“Trader Joe’s advances 2% to 86, overtaking Publix (unchanged at 84) to lead the industry,” the report states. “Given the retailer’s continued national expansion efforts, which can often strain operations and jeopardize consistency, Trader Joe’s manages to maintain its hallmark customer experience, reinforcing its strong brand loyalty even amid growth.”
Rounding out the American Customer Satisfaction Index’s Top 10 Supermarkets are:
- No. 1: Trader Joe’s
- No. 2: Publix
- No. 3: H-E-B
- No. 4: Sam’s Club (Walmart)
- No. 5: Aldi
- No. 6: Costco
- No. 7: Whole Foods (Amazon)
- No. 8: All Others
- No. 9: ShopRite
- No. 10: Target
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